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YouTube Video Action Campaigns: What to Know About the Transition

As YouTube’s action-oriented ad types continue to evolve, we’ve recently learned that the TrueView for Action format, which has been YouTube’s primary direct response-focused ad type, will be migrating to...
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Smart Bidding on YouTube – Do Budgets & Bids Really Matter?

With the importance of Smart Bidding growing across Google campaigns, and YouTube in particular, it is important to familiarize yourself with its nuances. Knowing the actual options is only step...
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3 Things you didn’t realize mattered in digital marketing

There are many things to learn about digital marketing. Digital marketing is constantly evolving and changing. Local digital marketing companies can help to keep you up to speed with the...
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3 Ways Digital Marketing Will Transform Your Business

Marketing has evolved. Nowadays, because many people are dependent on the internet when it comes to finding service providers and goods, it makes more sense to focus on digital marketing...
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What Should my Business’ Digital Marketing Strategy be in 2023?

In the digital-first world of today, every business needs a digital marketing strategy. With web and mobile device use continuing to rise post-pandemic and consumers and businesses alike increasingly conducting...
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How to Choose a Digital Marketing Agency: 5 Tips to Successful Marketing Partnership

Advice for making the most of the relationship with your digital partners The digital marketing landscape is constantly changing, but one thing is consistent—working with a digital agency will allow...
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